NFTs soon arrive on Instagram

Meta wants you to have mint in the metavese.

In a conversation in SXSW, Mark Zuckerberg announced that his company planned to introduce the NFT in Instagram in “short term”. Although the meta-PDG and founder did not offer a ton of details, it characterized the integration of non-loot tokens into the company’s photo and video sharing application as something on the way once the Instagram team has resolved some of the technical challenges.

“We are working to bring the NFT to Instagram in the short term,” said Zuckerberg in a Conversation with Daymond John of Shark Tank. “I am not ready to announce exactly what it will be today, but, in the coming months, the possibility of bringing part of your NFTS and, hopefully, over time, I can display things in this environment.”

In December, Instagram chief Adam Mosseri confirmed that the company was NFTS “Explore actively” in order to bring technology to a wider audience. “I think it’s an interesting place that we can play and also to help the creators,” said Mosseri in an Instagram story.

These plans were already underway: last summer, Instagram Hosted “Week Creator”, “ A virtual summit only invites that the company characterized as a “private event for creators of NFT” in its invitations.

Instagram’s interest in NFTS is consistent with the broader vision of the parent company Meta of a lucrative virtual world filled with digital goods. “I hope the clothes that your avatar has in the metavese can be struck like an NFT and you can take it between different places,” said Zuckerberg.

Although the company’s NFT plans are not really a departure for anyone who followed Meta aspirations, integration could be a lot in the stomach for certain creators technology.

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Twitter has activated NFT profile images for premium users earlier this year – an integration that does not stop at what META is referring here – but between the jack of Jack Dorsey’s cryptography and the existing NFT community of the platform, non -tumbled features could be more comfortable than on Instagram.

There is also the problem that the meta history of products in the cryptocurrency are inferior so far, to say it generously. Faced with the opposite winds of central banks and regulators, the company has reduced its major plans for its own cryptocurrency until they feel little of its initial declarations of an innovation that shakes the industry.